Google is introducing a variety of new features for Maps, many of which are powered by artificial intelligence (AI), to enhance users’ ability to search, navigate, and explore their environment.
The tech behemoth is streamlining the process for users to locate specific items in their vicinity, discover activities, receive updates to the navigation interface, access more information about electric vehicle chargers, and expand existing features to additional cities.
Google Maps’ search functionality is undergoing an upgrade to facilitate easier discovery of particular items nearby. For instance, a search for “animal latte art” will now yield photo results, enabling users to visually find what they are searching for.
These results are generated based on an analysis of images shared by users on Google Maps, utilizing AI and sophisticated image recognition technology.
Google’s intention is to simplify the discovery of new places that offer exactly what users are seeking. If a user finds an image of appealing animal latte art, they can click on it to find more information about the café providing it and receive directions to visit the location.
This enhanced search capability is being introduced in France, Germany, Japan, the U.K., and the U.S. this week, with plans to extend it to additional countries in the future.
For those moments when users have free time but are uncertain about what they want to do, Google Maps will soon present better-organized search results for nearby activities and dining options.
For example, a user in Tokyo can search for “things to do” and receive suggestions like “anime,” “cherry blossoms,” or “art exhibitions.” Users can navigate to these locations or save them for later. This feature will be made available worldwide on Android and iOS in the upcoming weeks.
Additionally, Google has announced that the Maps navigation interface will soon offer a more accurate representation of users’ surroundings, showcasing more realistic buildings to aid orientation, especially when driving in downtown areas.
The map will also feature updated colors and enhanced lane details for highway driving, assisting users in making quick lane changes to reach their exits. These updates are set to roll out in the next few months in 12 countries, including the U.S., Canada, France, and Germany.